Gallina Blanca - HIP 2026

Gallina Blanca has been part of everyday life in professional kitchens and homes for decades. It was born closely linked to broths and culinary bases, but it has evolved into a key brand within the foodservice sector, adapting to new ways of cooking, optimizing processes, and meeting the demands of today’s hospitality industry.

For us at Alfalfa Studio, working with a brand like this is always an exciting challenge. In each edition of HIP, we design its space, and this time the objective was clear: to give prominence to Paella Experience, a concept designed to streamline, standardize, and elevate the preparation of one of the most iconic dishes in our cuisine.

The idea? To create a space that conveyed the real use of the product in a professional environment. An open, bright, and highly recognizable setting, where the brand’s yellow color acted as a visual hook and meeting point within the trade show. A stand that naturally invited people in, where everything revolved around cooking and tasting.

The result was a space that not only stood out visually but also functioned as a true demonstration tool. With live cooking at its core, seamlessly integrated product areas, and meeting spaces that encouraged conversation, the stand successfully translated Gallina Blanca’s proposal into a clear, direct, and tangible experience.

A project that turns this concept into a clear, functional, and demonstration-oriented space, designed to attract and generate interaction.

If you are looking for a team that understands how to turn a stand into an experience that connects, communicates, and leaves a lasting impression, at Alfalfa Studio we are ready to make it happen. Let’s talk.