At Alfalfa Studio, we designed POS elements for the Instax range by Fujifilm in Mediamarkt stores. From the beginning, our goal was clear. We wanted to create a retail display for Instax Fujifilm products that would increase visibility and, furthermore, improve the customer experience.
First, we developed an attractive and functional concept. This approach strengthened Fujifilm’s presence at the point of sale. Then, we focused on creating a modular solution. This allowed the display to adapt easily to different spaces and retail configurations. As a result, we designed a versatile unit that presents Instax cameras, films, and accessories in a clear and accessible way. It also stays fully aligned with the brand’s visual identity.
In addition, the structure of the display supports quick restocking and simple maintenance. This is especially useful in high-traffic stores. Since the Instax range needs a dynamic and well-lit presentation to stand out, we therefore incorporated soft lighting to highlight the most popular models. Moreover, we added specific supports that guide customers. These elements help them identify each camera and understand the differences between models. Likewise, we ensured that the layout feels intuitive and easy to explore.
Consequently, this retail display improves product visibility and makes purchase decisions simpler. Overall, the furniture combines design, functionality and branding. This increases the visual impact of the Instax range at Mediamarkt and, additionally, helps the brand connect more effectively with customers.
Finally, if your brand needs a custom retail design project that adds real value in store, we are ready to help you create a tailored display that truly makes a difference.